AI by design: Sense

AI by Design: Sense

You know AI matters, but knowing where to start is the hard part. Sense brings clarity by showing where you stand, what’s possible, and what needs to be true before you move forward.

What’s inside Sense

A diagnostic covering the core components needed to define your AI starting point:

Business model design

Day-in-the-life workflow discovery

Readiness & maturity assessment

Future-state blueprinting

Opportunity prioritisation

Responsible AI principles & governance

When Sense might be what you need

When your leaders have different ideas about what AI should do

When you suspect opportunities exist but can’t see which ones matter

When you need a reality check before committing time, budget, or resources

Sense

What we do

We assess your AI vision, readiness, workflows, and gaps, then map where AI adds real value, what needs to change, and how to move forward responsibly.
Timeline: 2-8 weeks

Starting at

$18,000

What you get:

An AI vision and alignment pack defining your north star, strategic priorities, success criteria, and responsible-AI principles.

A readiness and maturity assessment covering people, process, data, technology, and governance gaps.

Current- and future-state workflow maps showing today’s workflows, AI-enabled future processes, and the priority gaps to close.

Assumption:

Assessment will be for 1 department

Interview up to 8 employees in the department and shadow up to 2 employees

Data, tech stack and infrastructure can be accessed by our experts

Phase 1: Discovery & Assessment

Leadership AI Visioning

We align leadership on what AI should do for the organisation and define a clear, shared direction.

Run a facilitated workshop to articulate your organisation’s AI ambition
Map business goals to meaningful AI opportunities
Identify where AI can create measurable impact
Co-develop a North Star vision to guide future AI decisions and investments

Readiness & Maturity Assessment

We evaluate your readiness across people, processes, data, and technology to spot capability gaps early.

Conduct stakeholder interviews (leadership, IT, operations, end-users)
Evaluate data quality, infrastructure, and tech-stack compatibility
Benchmark your AI maturity against industry standards

“Day in the Life” Process Discovery

We observe real workflows to uncover friction, inefficiencies, and genuine opportunities for AI.

Shadow key roles to understand how work actually happens
Map workflows, pain points, manual workarounds, and bottlenecks
Identify authorised and shadow AI already in use and why
Document current-state workflows to surface value-creating opportunities

Phase 2: Synthesis & Planning

Future-State Blueprinting

We turn insights into clear before-and-after maps that show where AI fits and what needs to change.

Translate fieldwork findings into visual current-state and future-state workflow maps
Identify priority opportunities where AI can reduce friction, automate work, or unlock new capabilities
Define the gaps between current and desired state with clear prioritisation

Responsible AI Principles Executive Session

We build the ethical foundation and governance needed for safe, responsible adoption.

Establish tailored responsible-AI guidelines for your organisation
Address bias, transparency, accountability, and oversight
Define practical governance structures and decision pathways

Your team

Who you'll have on the team

Lead Strategist

To align leadership on a shared AI ambition, frame what “good” looks like for your organisation, and ensure the North Star is grounded in both business goals and reality on the ground.

Design Researcher(s)

To observe real workflows, run stakeholder interviews, map areas of friction, and translate that into clear current-state and future-state process maps.

AI & Data advisor

To assess readiness across people, processes, data, and tech, validate feasibility, and make sure any AI direction you choose is responsible, viable, and technically sound.

Where are you in your AI journey?

Start with the challenge you're facing right now. Take what you need or go the full path.